All Brads are equal at Macca’s

We jumped on a celebrity sighting and used CRM data to create a nationwide moment, shouting all Brads in Aotearoa the same burger Brad Pitt ordered.

When Brad Pitt popped into a Kumeū Macca’s, New Zealand lost its cool. And to be honest, so did we. A huge amount of PR fame for the cost of just 330 Quarter Pounders.

Brad Front Page
1
Front Page
27
Local media hits
14.5M
Reach
330
Very happy Brads
More Work

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